• to transform complex scientific concepts and research results into comprehensible and accessible messages. Participants are able create images in the minds to convey their information clearly and concisely.
• to prepare for different formats in a targeted manner.
• to act spontaneously as interview partners.
• to use body language, voice and rhetoric in a targeted manner to reach their audience.
• to present themselves in various media formats such as television, radio, social media and press releases. They learn to understand the specific requirements and possibilities of each format and adapt their message accordingly.
• to use storytelling techniques: Participants get to know the storytelling method and learn dramaturgical and rhetorical tools for exciting stories that move and engage.
• the media landscape works and learn how journalists work.
• to strengthen their visibility as scientists and increase their influence on the public perception of science and research. They are empowered to make their work accessible to a wide audience and to communicate the importance of their research in a convincing way.

• Comprehensible and accessible communication
• Targeted preparation
• Authentic appearance in front of the camera
• Effective use of different media formats
• Storytelling techniques
• Understanding the media landscape

We would like to make our offers as inclusive and accessible as possible. Please contact us about your wishes and needs.

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We ask for written registration via the registration button below.

The Hygiene Concept is valid for events of the Centre for Continuing Education in presence at the time of the event.